Official SWOSU Colors
Primary Colors
Type |
SWOSU Color Library |
|||
|---|---|---|---|---|
| Color is an important part of the SWOSU brand. The colors on the right are the official primary colors of the SWOSU academic and spirit logos. |
|
|
|
|
Bulldog Blue |
Bulldog Gray |
Light Gray |
||
Spot |
Pantone 534 |
Pantone Cool Gray 8 |
Pantone Cool Gray 7 |
|
Process |
C 95% |
C 23% |
C 20% |
|
|
M 74% |
M 16% |
M 14% |
||
|
Y 7% |
Y 13% |
Y 12% |
||
|
K 44% |
K 46% |
K 40% |
||
RGB |
R 27 |
R 136 |
R 151 |
|
|
G 54 |
G 139 |
G 153 |
||
|
B 93 |
B 141 |
B 155 |
||
Web Safe |
1B365D |
888B8D |
97999B |
|
Support Colors
Type |
SWOSU Color Library |
||
|---|---|---|---|
| In addition to the SWOSU primary colors, the SWOSU support colors serve a more utility purpose to accent our brand. University logos may be used in all Black or all White when full color opportunities are not present. All White logo usage must be done on darker backgrounds and require approval to ensure proper application. The SWOSU Spirit logos are never to be reversed or inverted. |
|
|
|
Black |
White |
Sky Blue* |
|
Spot |
Pantone Process Black |
Pantone 306 |
|
Process |
C 0% |
C 0% |
C 75% |
|
M 0% |
M 0% |
M 0% |
|
|
Y 0% |
Y 0% |
Y 5% |
|
|
K 100% |
K 0% |
K 0% |
|
RGB |
R 0 |
R 225 |
R 0 |
|
G 0 |
G 225 |
G 181 |
|
|
B 0 |
B 225 |
B 226 |
|
Web Safe |
000000 |
ffffff |
00B5E2 |
* Sky Blue (Pantone 306) has been adopted to accent athletic uniforms, lettering and numbering. It is a restricted use color and is to be used minimally. This color is never to be used on the University logos. Any use of this color must be approved by the Office of Public Relations and Marketing.
Pantone® is a registered trademark of Pantone, Inc.
For more information on logos, trademarks, usage and licensing with Southwestern Oklahoma State University, please contact the Office of Public Relations and Marketing or SWOSU Graphic Design.
Office of Public Relations and Marketing
p: 580.774.3063
f: 580.774.7117
e: identity@swosu.edu